Why are these a thing?

Pajama Guardian Soraka Skin Spotlight - Pre-Release - League of Legends
Price: 1350 RP (742RP if you own the Star Guardian skin) Purchase RP here and help support this channel via the amazon affiliate program (NA): https://amzn.to/2qZ3Bmv This is a teaser spotlight of Pajama Guardian Soraka with ingame gameplay! Skin name is CONFIRMED as Pajama Guardian Soraka, particles & SFX may not be final.
I just want to ask... why? Why are these 1350 if they're a repackaged star guardian skin? Can't these just be a chroma or something? This just seems stupid to me.
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