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EA's day of reckoning is here after 'Star Wars' game uproar, $3 billion in stock value wiped out
Leading gaming YouTube personalities believe EA will be forced to change its practices after the "Star Wars Battlefront II" micro-transaction controversy.
"After the communal and political backlash EA received over Battlefront II, the industry at large is going to have to walk back its loot box plans a little," Jim Sterling writes in an email.
If value is being wiped off a game with an up front price because of loot boxes, what will happen to a game which relies on loot boxes for revenue in the absence of an up front price?